Leadman & Associates is partnering on an exclusive search for a VP of Marketing Experience / Chief Experience Officer to unify a multi-brand marketing organization and lead a centralized Center of Excellence across creative, media, social, digital, and brand activation
This role is built for a transformational leader who can connect strategy to execution, elevate creative quality, and drive measurable performance across dispersed teams
If you thrive building high-performing teams, influencing without P&L ownership, and love pairing storytelling with data, this is a rare chance to make a visible enterprise impact.
Location: Columbus, OH area preferred | Relocation available | Hybrid travel considered for the right candidate
Why You Should Consider This Opportunity
Strong Compensation + Incentives: High base and 50% bonus with competitive short- and long-term incentives
Enterprise Scope: Centralize and lead creative, media, social, digital, and brand activation across multiple business units
High Visibility: Direct report to the COO, board interest, and the mandate to modernize the marketing operating model
Build From the Core: Stand up a Center of Excellence with clear SLAs, shared tools, and unified brand standards
In This Role, You Will
Lead the integration of creative, media, social, digital experience, and brand activation into a single Center of Excellence
Set the enterprise media strategy and oversee agency stewardship and performance management
Define operating rhythms, intake, and SLAs that align BU needs with centralized resourcing
Partner with BU leaders, the COO, and senior HR to drive consistency, speed to market, and measurable ROI
Build and mentor a multi-disciplinary team; close talent and capability gaps with a clear workforce plan
Establish KPI scoreboards and governance that tie creative quality to business outcomes
What You Bring to the Table
15+ years in senior marketing leadership across either agency and/or corporate environments
Track record running integrated media and large budgets across multi-brand portfolios
Expertise in digital experience , journey mapping, analytics, and content systems
Proven success building or leading a centralized marketing function or COE
High EQ with the ability to influence in complex, matrixed organizations
CPG, retail, food, or lifestyle brand experience preferred
Why This Role Stands Out
This is a ground-up modernization moment with executive sponsorship, meaningful resources, and the chance to shape how marketing works at scale. You will define the operating model, raise the creative bar, and deliver a unified brand experience that moves the business forward.
Apply today!
*Must be a US Citizen
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